优惠码:12659 语言:ENGLISH |简体中文
旅游资讯——分享精彩的旅游资讯

Ctrip ramps up Trip.com’s localization efforts in Asia Pacific

2018/11/2 12:34:41
It’s been exactly one year since Ctrip purchased Trip.com – a strategic move by the Chinese online travel powerhouse to bring its services into local Asia Pacific markets.

Ctrip’s version of Trip.com is a very different proposition to the site that hit the scenes and raised USD 39 million in funding.

Local matter

Ctrip has also been investing in localization efforts in Trip.com markets, Tseng says, because each region needs to present unique value propositions to its local user base.

In Singapore, for example, where a lot of travel is outbound, Trip.com has been promoting “staycations” to residents to help local hotel chains grow bookings.

In Japan, meanwhile, Trip.com launched a co-branded credit card with the bank Sumitomo that allows users to log loyalty points with purchases.

There has also been a concerted effort to assist local users in making payments and contacting customer service. He estimates there are as many as 14,000 call center people who pick up the phone within 20 seconds available 24/7, and a call center recently opened in Korea in response to the volume of calls coming from the area.

杭州萧山国际机场蝶来大酒店交通指南

酒店位于杭州萧山国际机场内,中国建设银行航空港支行对面,机场1号路旁,位置优越,方便快捷。
- 距离萧山国际机场1.2公里;
- 距离武林广场30公里;
- 杭州火车南站距离酒店22公里;
- 距离杭州城站火车站28公里;
- 距离杭州汽车客运中心31.5公里。

所属商业区:萧山国际机场
酒店区域:萧山区
酒店地址:中国 · 浙江省 · 杭州 · 萧山区 · 萧山区萧山国际机场(杭州萧山国际机场内,近机场1号路)